EANS-Adhoc: bwin Interactive Entertainment AG / Merger between bwin and PartyGaming planned to complete on 31 March 2011

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ad-hoc disclosure transmitted by euro adhoc with the aim of a Europe-wide
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announcement.
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15.03.2011

Merger plan requirements now met in Austria

Vienna, 15 March 2011 - Following the almost unanimous approval of the merger at
the extraordinary general meetings of both bwin Interactive Entertainment AG
(bwin) and PartyGaming Plc. (PartyGaming) on 28 January 2011, the proposed
merger was formally entered into the companies´ register by the Vienna
Commercial Court on 15 March 2011. Subject to the formal approval from the
supreme court in Gibraltar, the merger is expected to complete on 31 March 2011.

Share trading on the stock exchange
bwin shares (ISIN AT0000767553) will cease trading on the Vienna Stock Exchange
at close of business on 25 March 2011. For administrative reasons, trading in
bwin shares on the Vienna Stock Exchange must be suspended for three days prior
to completion and also on the day of completion itself (31 March 2011). On 1
April 2011, existing bwin shareholders will receive 12.23 bwin.party depositary
interests (ISIN GI000A0MV757) for each bwin share free of charge. These
depository interests can then be traded on the London Stock Exchange under the
ticker symbol BPTY.L.

The exchange ratio of 12.23 bwin.party depositary interests for each bwin share
will result in so-called `fractional entitlements´, rights to fractions of
bwin.party depositary interests that cannot be traded on the London Stock
Exchange. In accordance with the terms of the merger, these entitlements will be
disposed of, and the proceeds of sale credited to the original beneficiaries
(former bwin shareholders) in a process that may take up to two weeks. The
disposal of fractional entitlements is also without cost to bwin shareholders.

Anti-trust approvals received
Following the approval of the merger in Germany by the Federal Cartel Office and
in Austria by the Federal Competition Authority, bwin has now also received
anti-trust approval from the relevant authorities in Romania.

Dividend
The new bwin.party depositary interests will carry a dividend entitlement with
effect from 1 January 2010. The company´s dividend policy will be determined by
the new board of bwin.party digital entertainment plc over the next few months.

Further inquiry note:
Investors:
Konrad Sveceny, Investor Relations
bwin Interactive Entertainment AG
Boersegasse 11, 1010 Vienna, Austria
Tel.: +43 (0) 50 858-20017
E-mail:investorrelations@bwin.org
http://www.bwin.org

Press:
Matthias Winkler, Chief Communications Officer
bwin Interactive Entertainment AG
Boersegasse 11, 1010 Vienna, Austria
Tel.: +43 (0) 50 858-20067
E-mail:press@bwin.org
http://www.bwin.org
end of announcement euro adhoc
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issuer:      bwin Interactive Entertainment AG
             Börsegasse  11/Lift 3/Top floor
             A-1010 Wien 
phone:       +43 (0) 50 858-0
FAX:         +43 (0) 50 858-16
mail:        investorrelations@bwin.org
WWW:         www.bwin.org
sector:      Casinos & Gambling
ISIN:        AT0000767553
indexes:     ATX Prime, ATX

stockmarkets: official market: Wien
language: English

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