- 27.02.2008, 11:24:09
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- OTE0011
Motion network Holding is running today its policy of local partnerships implementation in Europe.
Motion Network Holding implementiert Länderpartnerschaftsvereinbarung mit Spectrum Optim Moscau, gestützt von Crossinvestbank
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ots.CorporateNews transmitted by euro adhoc. The issuer is responsible for
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Paris (euro adhoc) - Motion network Holding is running today its policy of
local partnerships
implementation in Europe. These platforms will be in charge of domestic
advertising sales, local content production and e-commerce solutions. MNTV is
pleased to announce the conclusion of a deal with Spectrum Optim Moscow backed
up by Crossinvestbank, for the exploitation of Russia, Belarus, Kazakhstan, and
Georgia. Konstantin Vitkin (major Russian TV producer) and Andrei Alkema
(Crossinvestbank partner) will hold the business here and will profit on the
Eurasian Academy network to supply local content.
The advertising market have surged in the last decade, reaching $6 billion and
representing a 32 percent increase from last year. There are a variety of big
companies on the market with unlimited ad budgets, but limited advertising
opportunities. They include alcohol, tobacco, and beer companies that for the
most part can't advertise on TV and have practically taken over the market for
outdoor advertising. Everyone else has to compete for the remaining space,
which keeps prices high." By some measures, Russia is, in fact, the world's
fastest-growing advertising market.
Spectrum expects to reach 0,2% of market share by end of 2009, Motion Network
Holding remains majority shareholder 75% with the new entity, Motion Network
will supply 90% of programmes subtitled in Russian.
Royal Bank of Scotland, Motion Network corporate bank will organize the cash
pulling on profits as long as the accounting systems remain different from the
international ones.
Today Motion Network is in talks with major partners in all Europe reviewing
technical details about subtitles or stakes' percentage.
"We thought it could have been much longer to attract local partners; today our
problem is the selection of a partner among all interested institutions ready
to go with us" said Julie Guetta head of business development in Motion France.
Further inquiry note:
Christophe Kourdouly
Telefon: +33 1 72 100 214
E-Mail: [email protected]
end of announcement euro adhoc
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emitter: Motion Network TV
Rue d'Artois
F-75008 Paris
phone: +33 1 72 100 213
FAX: + 33 1 42 562 438
mail: [email protected]
WWW: http://www.motionnetworktv.com
sector: Media
ISIN: GB00B291K520
indexes:
stockmarkets: Open Market: Börse Frankfurt
language: English
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