Paris Continues its Reign as Highest-Rated City - GfK Data

The latest Anholt-GfK City Brands IndexSM (CBISM) reveals that Paris retains its position at the top.

30.01.2018 06:02

Less Than Half say 'Children' are Part of the Good Life; Less Than a Quarter say 'College Education' - GfK survey

When it comes to the factors that make up 'the good life', the top three most popular items selected by people internationally are good health, financial security and leisure time.

22.11.2017 08:02

Germany Reclaims top "Nation Brand" Ranking, With USA Dropping to Sixth Place, in Anholt-GfK Nation Brands Index 2017

- France leaps to second place for first time, while UK regains ground to remain third and Japan enters top five

16.11.2017 06:02

Low-Sugar and GMO-Free are Top Factors When Deciding What to Eat or Drink, Show GfK Data

Factors rated "very" or "extremely" important by consumers

25.10.2017 08:02

Spending Time With Family

Pets as Popular as Healthy Eating and Exercise to Maintain 'Physical Health', Shows GfK Data

28.09.2017 08:03

Nearly 1 in 3 People do Gardening or Yard Work Daily or Weekly, While 1 in 4 Never Garden, According to New GfK Data

- Garden centers should target people in their thirties and households with children under 12 years old, according to GfK

25.08.2017 08:02

Latin Americans, Italians and Chinese Most Frequently Entertain Guests at Home, Out of 17 nations, According to GfK Survey

On average, a quarter of people entertain guests in their home (http :// g-guests-at-home/) either daily or weekly, and a further third …

27.07.2017 08:02

Teenagers and Higher-Income Households Most Likely to Struggle with Technology Addiction, Shows GfK Survey

A third of people (34 percent) in an online survey of 17 countries firmly agree[1] that they "find it difficult to take a break from technology (my mobile device, computer, TV, etc.), even when I know I …

29.06.2017 08:03

MMS and GfK Close-in on Total Video Ratings Currency in Sweden

One of the leading TV media currencies worldwide, MMS - which measures the moving image in Sweden - has released its digital ad ratings service.

02.06.2017 09:03

GfK Survey Reveals Opportunities for Brands that can Give Back Time or Experiences to Consumers

In an online survey just released by global research experts, GfK, three out of ten people (31 percent) would firmly* prefer to have more time than more money - compared to only nine percent who firmly* …

25.05.2017 09:17